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Blog
Thursday, 15 December 2011 12:39
Owning Public Events: ‘Performance-Enhancing” Rights and the OlympicsWritten by Teresa Scassa
Picture the small university town which holds its convocation ceremonies every spring. Proud parents and siblings, aunts, uncles and grandparents flock to the town to see junior graduate. This is the single biggest annual event in the community, and it creates a boon for local businesses of all kinds, including hotels, restaurants, bars, gift shops, florists, and convenience stores. Many of these local businesses will hang signs or banners in their windows celebrating the graduating…
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Wednesday, 29 June 2011 08:00
Ambush Marketing and the Right of AssociationWritten by Teresa Scassa
Ambush marketing took on major event proportions at the Vancouver Olympics, as many large corporations sought to create associations with the event without falling afoul of s. 4 of Canada’s Olympic and Paralympic Marks Act. Perhaps the cheekiest example was Lululemon’s new clothing line titled “Cool Sporting Event That Takes Place in British Columbia Between 2009 & 2011 Edition.” Ambush marketing was also in the news around the FIFA World Cup of Football held in…
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Electronic Commerce and Internet Law in Canada, 2nd EditionPublished in 2012 by CCH Canadian Ltd.
Intellectual Property for the 21st CenturyIntellectual Property Law for the 21st Century: Interdisciplinary Approaches
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